LE Holiday Gift Shop

Collaborating directly with site merchants and creative leaders, I designed the user experience and directed product photography for a gifting campaign that featured dozens of items.

  • Role Creative Manager / Designer
  • For Lands' End
  • Date 2013
  • Type eCommerce

The gifts menu provided a jumping-off point for an experience threaded throughout the site.

The gift shop landing page provided recommendations for all types of people.

Gifting opportunities were woven throughout various product categories.

A variety of assets and placements I art directed and designed.